Good to Great: Why Some Companies Make the Leap and Others Don't

0

Good to Great: Why Some Companies Make the Leap and Others Don't

Insights: What’s an enduring great company? How can a company move from good to great? How is growth sustained in a good company? The author answers this and more in this 400 page-turner.





Author: Jeff Furman





  • Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning.

  • But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?



LINK

No comments:

Post a Comment

Engineering Management. Powered by Blogger.