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In this chapter we cover basic understanding of supply chain and some of the things that we are going to cover include:
1-conceptual understanding of supply chains
2-goal or objective of supply chains
3-importance of supply chains
4-issues associated with designing, planning and operating supply chains
5-cycle and pull/push the view of supply chains
6-macro processes in a supply chain
7-examples from gateway, apple, zara, etc.
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